Sample image of a logo
Adding your company logo to handy items, like pens, can help promote your business. The more likely a potential customer is to use the item, the more likely the promotional item can lead to a potential sale.
Instructions
1. Determine if the logo is flexible. For instance, how well does the logo appear at different sizes? A logo should translate well to many items. Positioning and clarity are important to the effectiveness on handy promo items.
2. Select between local businesses and online options for the most choices. Look for referrals in classifieds or from business colleagues to make the decision. Yelp and Merchant Circle are great places to seek client reviews and see inventory. Best of all, viewing live samples and making adjustments to fit your style at local establishments should not be an issue. Online companies may not be as accessible in the same way, but could possibly offer flexible pricing on shipping.
3. Look for creative, handy items to which you can add your company logo. Today, everything from cell phone protective covers to minipens on key chains can host a company brand design. Select whatever item fits the lifestyle of the potential customer. Ask these questions: How useful will the handy item be, and will the logo remind the customer to contact your company?
4. Find a company that has numerous types of handy items, and buy in bulk. There are USB flash drives and pens that are popular handouts. Try to move beyond those, and find more creative, useful options that will gain interest and use. Add the logo to many items at once to potentially lower the cost of shipping.
5. Obtain a sample proof. If there is a problem adding the logo as desired, take your business elsewhere. This is a good opportunity to see how different colors and font styles work by seeing a visual prototype. The logo addition should be as easy as pointing and clicking, when ordering online. Once the decision is made for promotional items, proceed with the order process.
Tags: handy items, your company, company logo, many items, more likely, potential customer