Coupon books
are an excellent way for individuals to save money on places they eat, things they buy and attractions they visit regularly. Many of these books charge a small fee to buy a copy, while others come directly in the mail. The majority of books contain coupons only useful at local companies and void in other areas.
Valpak
Valpack is often the first thought people have when they think of coupon books. This book comes in the mail every month, and the coupons listed inside are for area restaurants and businesses. The company makes their product stand out by using a bright blue envelope on the outside. Local businesses pay the company a certain amount of money for mailing their coupons. The coupons inside vary depending on the area.
Entertainment Book
The Entertainment Book is the largest coupon book company in the world. Their books are usually sold by schools and organizations trying to raise money, and they earn a specific amount for each book they sell. The company includes coupons from local attractions, restaurants and business. The inside of the book is broken up into different areas based on what the company provides. They usually include coupons to larger attractions such as amusement parks and movie theaters in addition to other smaller offerings.
Vacation Books
Vacation coupon books are becoming increasingly more popular. These are books put out by local businesses to attract vacationers to their city. One of the best examples is Myrtle Beach, which used their local chamber of commerce to create and publish the book. These books include coupons for local events, attractions, hotels, restaurants, shops and anything else a traveler might want to see or do while in town. Many of these offer two-for-one deals or half-price coupons.
Christmas Coupon Books
During the holiday season, coupon books are sent through the mail. These are often released by a specific company that wants to increase their sales during the Christmas months. Target and Toys 'R Us are two examples of companies doing this. They offer coupons on specific toys or products that are hot sellers. Other companies may offer more generalized coupons during those months, such as coupons for a certain percentage off after the shopper spends a certain sum of money.
Paid Coupon Books
Paid coupon books are available from different retailers, with most coupons inside coming from local businesses. The reasoning behind these books is that the shopper can save significantly more money than it costs to buy the book. Wisconsin Dells and the Mall of America both offer books like these, as do many other companies. The Mall of America coupon book is unique in that all the coupons inside relate to stores and attractions at the mall, such as its rides and movie theater.
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