There is big demand for tee shirts.
Tee shirt sales have become big business, especially on the Internet. It's a successful industry, and many websites with high-volume traffic often feature tee shirt advertisers on their landing pages. However, there is a lot of competition in this arena, so getting off on the right foot and implementing sound business and marketing practices is imperative.
Instructions
1. Create a business plan for the first 90 days to one year of your business. Set realistic expectations and objectives for growing a tee shirt business. Enlist free counseling and mentoring from experienced and successful business people. (Check out Score.org.) Set up a do-it-yourself website that offers simple product templates.
2. Create a website at a web hosting company that offers simple product templates, such as those that are available at Network Solutions or Intuit. Set attainable goals, such as incrementally adding web traffic, or coming up with a new tee shirt design every month---one in sync with the times.
3. Research current trends in the tee shirt industry. Study demographics, and learn where shirt purchases are being made, and which designs are selling. Search popular online sites like cafepress.com and zazzle.com to learn more about the hottest selling shirts and slogans.
4. Carve out regular time for marketing, especially for seasonal sales. There is usually a person, holiday or event that customers would want to have on their shirt. Remain nimble and be able to produce new tee shirts in an instant by utilizing a vendor for tee shirt production. There are no startup costs in the aforementioned companies (cafepress.com and zazzle.com) nor will you need tee shirt press machinery.
5. Promote your tee shirts everywhere possible. List your website on online search engines and consider a pay-per-visit account. Major search engines readily provide information on establishing these accounts on their homepages. Use social marketing websites to promote your tee shirts by asking everyone you know to forward your weblink. Constantly remind your social network that your tee shirts make creative, inexpensive gifts.
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