Behind every great concert is a producer making sure things run smoothly.
A concert producer differs from a concert promoter. The promoter of a concert does all the tasks to get people to come to the concert; the producer of a concert takes care of all the clerical, human resources, special request, and scheduling tasks necessary to put on the concert. While the promoter makes sure people will come to the concert, the producer makes sure the concert runs smoothly. Becoming a concert producer is one of the easiest ways to get into the music business.
Instructions
1. The concert producer must know where to find all important information for concert contacts.
Keep track of names, numbers, contracts and other important paperwork. As the concert producer, you rank as the go-to person for all contacts of people, from managers to artists, crew, and all other important personnel. While this is not the most glamorous aspect of the job, it is one of the most important. You become an information clearinghouse for all contact people.
2. If your star needs red-carpet treatment, the concert producer orders the red carpet.
Organize and manage all back-line crew (the people who take care of amplifiers and drums), the stage manager, the sound crew, the lighting crew, interns, performers, agents and managers. You pay all employees, as well as all vendors and independent contractors. If the artist needs to be picked up from the airport, you make sure someone arrives on time and brings the artist to the concert.
3. You must take responsibility for everything from makeup to roses in the dressing room.
Handle special requests. If the artist has a rider on the contract that says certain things will be in the dressing room, the concert producer makes sure those things get placed in the room. You also handle special lighting needs, guest passes, even hotel arrangements. You must remain flexible and reliable, and become known as someone who gets the impossible done.
4. Your calendar -- whether paper or electronic -- guides all your actions as a concert producer.
Schedule everything. As a concert producer, you need to know the exact deadlines, from several months before the concert to the day of the concert. You are responsible for who has to be where and when. You should have a calendar that contains all the times, places, dates and backup plans for getting people where they need to be when they need to be there.
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