An online radio station allows broadcasters to reach a much more expansive audience than traditional radio
Creating your own radio station through online means is easier now than ever before. Before the era of online radio, broadcasting was an expensive venture. Today, any individual with the drive and a few essential tools can make his or her voice heard. In addition to providing a budget-friendly way to express creativity, online radio provides broadcasters the potential to reach a vast audience. Traditional radio stations can only reach as far as their broadcast signal, while an online radio station can possibly be heard by millions.
Instructions
Decide on a Format
1. Consider what type of content you would like to host on your radio station. Decide whether you would like to broadcast music, talk radio or some other type of format.
2. A microphone is an essential tool needed for an online radio station
Acquire the setup necessary to create the content for your radio station. A microphone is essential for speaking live to your listeners, as well as recording various promotional and imaging clips. A fast Internet connection and decent quality computer will assure your broadcast is of optimal quality.
3. Choose an existing online broadcast network that is already established and open to new broadcasters, or build your website from scratch. Established websites can be beneficial, as there is already targeted incoming traffic.
4. Review any copyright limitations or other rules and regulations that apply to online radio stations. Music, imaging clips and sound clips are the most basic content necessities for a radio station.
5. Promote your radio station to bring in listeners. Spread the word through social networking, word of mouth, paid advertising or any other advertising method. Gathering a crew of promoters can increase listener numbers at an accelerated pace. One way to attract a large audience is to offer something your competition doesn't. Listeners will likely talk about your radio station and help spread the word even further.
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