Explore new ideas for revamping or starting a salon business.
Opening a salon can be tricky especially if you have established competitors in your vicinity. But what makes a new business thrive is a fresh take on an existing market. From revamping dated salons to starting a completely new venture, explore the different ways you can earn with a new salon.
Niche Market
Finding a niche market to service is one of the fastest ways to gain popularity. One idea is to start a salon that caters to specific age groups, such as preteens and teens, where you can decorate the salon according to the latest teen stars, trends and gadgets. Include some gaming consoles that teens can use while they wait for their turn. Another niche market is the working sector where you can offer home service haircuts and styling services.
Day Spa Treatments
Day spas are salons that offer simple spa services such as foot rubs, back and arm massages and facial treatments. It is somewhere in between a beauty salon and a full blown spa since you have a mixture of both service lineups, minus the need for a hot tub and body scrub treatments. If you place your day spa in a business district, you are bringing your business closer to the stressed professionals who need your services.
Hand and Nail Art Services
Take manicures and pedicures to the next level by offering nail stamping, acrylic nail extensions and other forms of nail art. You can complement this service by having temporary henna tattoo art for the hands. Couple that with hand and nail accessories such as funky rings, bracelets and arm bands.
Remodeling
Rejuvenate a dated salon by doing selective remodeling of the area. Survey its condition and pick items that can be reused. Brainstorm with the team on how you can revamp the current brand, hire an interior designer to provide you with decor studies and phase the remodeling project so that you do not need to shut down the entire salon during the construction work. Consider using modern color combinations such as chrome or steel in your furnishings.
Tags: niche market, your business