E-Business is, simply put, doing business online. Just as you wouldn't open a brick-and-mortar business without a business plan and strategy, it would be equally as foolish to do so with an e-business.
Direction
The use of a strategy in e-business will help get your business running smoothly online and moving forward toward your goals. You will have more of a defined direction to take your business in.
Saving Money
By studying and deciding on things such as web hosting and web development, you can find better deals than if you were to simply choose things as you go.
Greater Sales
With an e-business strategy your business could see greater sales. By the strategic use of affiliate marketing, search engine optimization and social networking, your business can reach a broader range of customers.
Improving the Overall Business Model
An e-business strategy can improve your overall business model. If you plan on doing any business online, including it in your business model will help prevent any gaps in your overall strategy.
Appearance
If your company has a great website, chances are it was included in your e-business strategy. A professional appearance is important and having an under-featured or poorly made website may drive away potential customers or business partners.
Tags: your business, e-business strategy, business model, business online, doing business, doing business online