Whether you are a writer, graphic artist, programmer, or web designer, you need an online portfolio. An online portfolio is a way to showcase the skills and work samples of both freelancers and full-time workers. Designing an online portfolio is one part of the process; making it work is another. A good online portfolio attracts the attention of prospective employers, stands out from all others, and transforms visitors into clients. The following steps can help you take your career to the next level.
Instructions
1. Design your portfolio. You should keep the designs minimal unless it is essential to your portfolio. For example, if you are a visual artist, it is understandable that your portfolio will be artsy. If you have a different profession, however, you might want to keep your portfolio simple. The more visual elements you add, the less professional your site could appear to be.
2. Organize your online portfolio. You should only showcase your best samples of work. If you need to showcase several samples, arrange them by category or by subject.
3. Communicate the purpose of your portfolio. If you want people to hire you or you are making your services available to prospective clients, your portfolio should reflect that. Provide a contact page or contact information that includes your email address, mobile number, and other relevant information.
4. Include your full name, experiences, education, and perhaps a photo of yourself. To establish credibility, you can also include testimonials from past clients and provide links to their websites. This type of support will let prospective clients know what you are capable of doing or what they should expect from you.
5. Focus only on the primary skills that you are selling. You may be multi-talented but this could create confusion. Your online portfolio should highlight the skills you have in the desired field or job for which you want to be engaged.
6. Generate traffic to your website. Provide useful information and share personal success stories. Make a good impression that shows that you know your craft and successfully perform it.
7. Incorporate SEO (search engine optimization) techniques into your website. This approach will help prospective clients or employers find their way to your page. For example, if you are a web designer, incorporate keywords such as "web designs", "web designing", or "web designer" into your website content. Include the term in your title bar or "About" page.
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