Fundraising can be an effective way to get your name out in the public eye.
Putting your fundraiser idea into action and making it a success can take organization, fresh ideas, and exposure. Charity Facts notes that while you are fundraising you are also raising awareness of your particular charity and the objectives of your organization. This is an effective way to build networks in communities and create support for your charity all year round.
Outside the Box Events
When setting up a charity fundraiser event, don't be afraid to think outside the box. So many worthwhile groups are asking for donations that new and inventive events and campaigns will make them more likely to notice you. Ideas such as a charity dog show, plant sale, or a rubber duck race are novel and interesting enough to grab their attention. Creating an event that includes families with children is a smart move as well, according to Ideas Fundraising.
Campaigns
If you are fundraising by selling items for donations, then make sure it's useful and appeals to a wide range of people. Using inexpensive smaller items such as personalized fortune cookies or chocolate bars gives people a way to donate a few dollars. This works best over a long time-frame or area, creating funds through quantity rather than large lump sums. Having a one time, large fundraiser is another strategy. A plant sale, auction, carnival or marathon can bring in large sums of money in a short period of time.
Publicize Your Campaign
The Association for International Cancer Research has a number of ideas for publicizing your fundraiser, including notice boards, magazines (especially free community ones), and using the media. They note that getting word out is critical to its success. Local news and media may be able to mention your fundraiser, and newspapers will also sometimes give free space to charity events. Don't be afraid to ask.
Send Thank-You Notes
Don't forget to send out thank-you notes to those who donated, as suggested by Child Family Health International. This not only shows your gratitude, but also will encourage donors to get involved in your next fundraiser. Include specifics in your notes, such as the total amount raised, what the money has gone towards or will be used for as well as announcements for the next event if it's planned.
Tags: your fundraiser, plant sale