Promotional gifts come in many forms.
Many businesses use promotional items to advertise their business, including those that cater to kids. Developing gifts as promotional items aimed at kids is an excellent way to garner attention for your business among the demographic group that will most likely buy products from your business. Target your promotional item development for the specific age group you want to attract.
Toys/Collectibles
Toys and collectibles are ideal choices for promotional items. There are a couple of approaches that you can take when developing toys or collectible gifts for kids. The first is to create a large number of items as giveaways to children at your store (brick and mortar or online). These toys should normally be small and made specifically as promotional items. The other option you have is to have a contest that parents can enter for their kids where they have a chance to win one of several larger prizes.
Video Games
From preschoolers to teens, the technological explosion of the video game market is clearly evident to any parent who gets dragged to the video game aisle in a store to check out the latest versions of popular games. Create a simple flash-based video game that kids can get access to either by giving away a version of the game in your store or by allowing children to enter a password that they are given in your store that allows them to log on to your company's website to play the game.
Wearable Items
Developing wearable items as promotional giveaways can be a marvelous way of reminding kids about other items in your product line. Each time they wear the promotional item they will think about your brand. If you own a clothing line, for example, that caters to kids you might create accessories like a designer bracelet, belt, or costume jewelry (for teens) that will go well with your clothing line.
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